It's official: Guideline has joined Gusto

Today marks a milestone we're proud to share: Gusto’s acquisition of Guideline is now complete. We’re excited to announce the launch of Gusto 401(k) powered by Guideline.

We’ve worked with Gusto since 2016, united by a simple but powerful belief that small businesses deserve access to the same caliber of tools and benefits that larger companies have access to. Together, we've helped 34,000+ businesses offer a 401(k) and save $10B towards retirement.¹

And now, we're taking that partnership to the next level.

Payroll + 401(k) — better together

By coming together, we'll help make it easier than ever for small businesses to stay compliant, offer high-quality benefits, and give their teams a real path to financial security. This means business owners will be able to set up all their benefits in one place, employees will onboard and update their benefits using a single app, and compliance requirements, taxes, and payments will be easily managed on a single dashboard.

If you're currently a Gusto customer who uses Guideline, you already know how well we work in tandem.

If you're a Gusto customer looking to offer a new 401(k), here's what you can look forward to:

And if you’re a business who uses a different payroll provider, you can bring payroll and 401(k) together under one roof by switching to Gusto, or get a Gusto 401(k) through a self-service experience.

The power of retirement benefits

For small businesses, every benefit you offer can be a statement about your values. You can hear that directly from teams that rely on a 401(k) from Gusto, like Farmgirl Flowers, Be Bright Coffee, and Dax Lee's Barbershop.⁵

Retirement benefits can have a meaningful impact on your team’s financial future while helping you attract and retain top talent.

Offering a retirement benefit can send the message to your team that you’re invested in their future. That’s never been as easy as it is today. By bringing Guideline into Gusto, we're creating a straightforward way for small businesses to offer retirement benefits that actually can make a difference.

What's next

If you already use both platforms, you will notice that your 401(k) looks more unified. We will continue to make the experience more seamless and are committed to making this transition smooth.

Going forward, we will introduce new features and updates that will make the entire Gusto experience (including retirement) better. Together, we will create a unified platform and launch new products that take your retirement benefits even further.

Here's to the next chapter of retirement and financial benefits — together.