Trusted 401(k) built for growing businesses
Elevate your benefits program — offer a people-first 401(k) that can have up to 6x lower employee fees.1
Your plan is in good hands with Guideline
50K+
businesses
$15B+
assets under management
Fintech 50
Melissa W.Zipline
As a rapidly growing company, we wanted to offer our employees a strong retirement plan. We chose Guideline because we didn't want the overhead, management, or complexity of traditional options.Client of Guideline. Views may not be representative of other clients.
A modern benefit that’s a breeze to manage
All-in-one 401(k)
We handle recordkeeping, filings, compliance testing, and more.2
Low cost for employees
Help your team save more with low-cost investments and no transaction fees.
Payroll integrations
We connect with top payroll providers to automate deductions and simplify plan admin.
Dedicated, expert support
Reliable 401(k) specialists available for your entire team via phone and email.
Make retirement investing easy
With an intuitive dashboard and mobile app, it’s easy for your team to set up their account, adjust their portfolio, and access answers — anytime, anywhere.3
Self-serve employee setup
Guided investment portfolio
Retirement education and live support
Help people save more with lower fees
With a Guideline 401(k), people can help keep more of their money where it matters—in their retirement account.
See pricing plan options
Up to 6x lower fees than the industry average1
Zero transaction fees
As low as 0.15% account fee1
Automate 401(k) busywork
With full payroll integration, there’s no need to maintain deductions or manually re-enter data—saving you time and hassle.
- and more
- and more
Live customer support
Get support you can count on — and call
Nearly every update can be self-served online. But if you or your team has questions, our friendly 401(k) specialists are available via phone and email — our annual plan sponsor customer satisfaction score is 93%.4
Help strengthen your benefits program with a Guideline 401(k)